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DCI Announces Free Product Data for Automotive Aftermarket Through New Service PIESfree



Des Moines, IA — Direct Communications, Inc. (DCi) has announced plans to provide free PIES product data to the automotive aftermarket in an easy-to-use format through a new service, PIESfree. This new service is available to all WDs, manufacturer reps, and qualified aftermarket businesses at all levels of distribution that need standardized product data but lack the resources to create or manage it.

DCi's president Mark Toebben explains, "Through this free, new service, our industry will have access to more standardized product data than at any other time in history. We want easy-to-use PIES product data available to all resellers, not just the ones already on our sales network."

"This is a good move for our industry," continued Toebben. "It has the potential to put accurate, validated product data into every parts store in North America, regardless of industry affiliation."

Qualified resellers will be able to download product data by manufacturer brand. There is no limit to how many brands can be selected, or how often the data is downloaded. Toebben said, "Users also get weekly reports alerting them to new part numbers, descriptions and pricing from all the leading manufacturers. Our industry's data is in a constant state of change, and this reporting will help resellers keep up on these changes, and increase speed-to-market for everyone.”

PIESfree will provide part-level data, including manufacturer part number, descriptions, dimensions, weight, hazardous material codes and country of origin. It also provides pricing, including minimum advertised pricing (MAP) or the unilateral pricing (UPP), in both US and Canadian Dollar, as published by the manufacturer, helping all levels of the industry support manufacturer’s pricing policies and programs.

DCi is the aftermarket's leading source for product data, actively managing all the industry leading brands, and distributes product data daily in dozens of formats to over 60,000 businesses on almost two million performance and accessories part numbers.

The PIESfree service will Go Live on the first day of the 2014 SEMA Show, November 4. DCi is exhibiting at the 2014 SEMA Show, and will be opening free accounts at their Booth 30243 in the South Upper Truck Hall located next to eBay.

About Direct Communications, Inc.

DCi has been linking buyers and sellers in the automotive aftermarket for over 30 years. The company is a pioneer in electronic cataloging and product data standards, and helped develop many of the standard data formats in use today. DCi's CatalogRack, a free B2B product search website, enables thousands of resellers each year to search and source over $1 billion worth of products from industry leading WDs and manufacturers. For more information, contact sales@dcinet.com.

Direct Communications, Inc., 7177 Hickman Rd, Unit 6, Des Moines, IA 50322